June 29 (Reuters) – Fb Inc (FB.O) launched its e-newsletter product ‘Bulletin’ on Tuesday, a standalone platform that can goal to rival Substack.
CEO Mark Zuckerberg introduced the platform, which is reside at Bulletin.com, and launched a few of the writers that the corporate has recruited in a reside audio room on Fb.
Fb is pushing to compete within the fast-growing electronic mail e-newsletter pattern, as high-profile journalists and writers have left media firms over the previous yr to strike out on their very own.
Self-publishing platform Substack is a frontrunner in serving to writers promote electronic mail subscriptions, and has lured journalists with money advances. Different tech firms are additionally competing within the discipline, together with Twitter Inc (TWTR.N), which acquired e-newsletter platform Revue. learn extra
Reporting by Elizabeth Culliford and Sheila Dang, Modifying by William Maclean
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